
Eyes · Top 3 picks
The Best Eyeliner: 3 Picks for Pencil, Liquid and Gel
A pencil with a built-in smudger, a fine-tip liquid liner and a gel pencil with a blender. Here is what each listing claims.
Read the guideA step-by-step routine built from product directions, plus the safety rules the American Academy of Ophthalmology and the FDA publish.
Learning how to apply eyeliner is mostly about two things: picking a liner you can control, and keeping it in a safe place on your eyelid. The short version, from the sources below: L'Oréal's directions say to apply along the lash line from the inner corner outward, then smudge for a smoky look, and the American Academy of Ophthalmology advises keeping makeup outside the lash line, away from the eye.
Below we walk through that routine using the directions printed on real eyeliner listings, add the safety advice from the American Academy of Ophthalmology (AAO) and the FDA, and suggest three liners built for easier application.
Our picks cover three formats: a liquid pen, a felt-tip pen and a mechanical pencil. If you are starting out, look for a listing built around easy application. Maybelline says its Hyper Easy liquid pen has a flexible brush tip and a grip designed for stable application; e.l.f. says its H2O Proof pen has a fine felt tip for thin or thick lines; and L'Oréal's Infallible Never Fail is a mechanical pencil with a built-in sharpener and smudger.
Want more options? Our best eyeliner guide compares a pencil, a liquid liner and a gel pencil.
1. Check your eyes first. The FDA advises against using eye cosmetics if you have an eye infection or the skin around your eye is inflamed.
2. Stay outside the lash line. The AAO advises keeping makeup outside the lash line, away from the eye, so it doesn't block the oil glands of the upper or lower lid.
3. Work from the inner corner outward, per L'Oréal. L'Oréal's directions for its Infallible pencil say to apply along the lash line starting from the inner corner and working outwards. The AAO's advice in step 2 still applies.
4. Soften or sharpen. For a smoky look, L'Oréal says to gently smudge the line with the built-in smudger. For a crisper line, e.l.f. says its felt tip can go from thin, tight lines to thick cat eyes.
Some eyeliner listings say their product can go on the waterline; Revlon's ColorStay listing, for example, says it is suitable there. The AAO's advice is different: keep makeup outside the lash line, away from the eye. If you line your waterline anyway, the FDA says to stop using any eye cosmetic that causes irritation.
Both the American Academy of Ophthalmology (opens in a new tab) and the FDA (opens in a new tab) publish simple rules for eye makeup:
Don't share it. The AAO says never share eye makeup, even with family or close friends; the FDA notes another person's bacteria may be hazardous to you.
Replace it. The AAO says to throw away eye makeup after three months, because bacteria grow easily in creamy or liquid eye makeup.
Take it off at night. The AAO says to remove all eye makeup before sleeping.
Keep still. The FDA says never to apply or remove eye cosmetics in a moving vehicle.
Stop if it stings. The FDA says to stop using any eye cosmetic that causes irritation, and the AAO notes glitter eye makeup is a common cause of corneal irritation or infection, especially for contact lens wearers.
Finishing your eyes? See our tubing mascara picks and our under eye cream guide.



We searched Amazon's Beauty department for eyeliner, set aside sponsored results, and chose three well-rated listings whose features are aimed at easier application: a flexible liquid pen, a felt-tip pen and a mechanical pencil with a smudger. All three are shipped and sold by Amazon.com, and none repeats a pick from our best eyeliner guide.

Shipped and sold by Amazon.com
Maybelline built this liquid pen for people who struggle with liquid liner: the listing promises "liquid liner minus the skips, slips, gaps and struggle," with a flexible brush tip and a hexagonal grip for stable control. It has the most ratings of our three, 4.3 stars from more than sixty-seven thousand.
Maybelline claims up to 24 hours of wear with color that doesn't smudge, and says it is ophthalmologist tested and suitable for sensitive eyes and contact lenses. The listing we checked is for Pitch Black.
Best for: learning liquid liner with a tip Maybelline designed for control.
Check price on Amazon for Maybelline Hyper Easy Liquid Pen No-Skip Eyeliner (opens in a new tab)
Shipped and sold by Amazon.com
This pencil comes with both a built-in sharpener and a smudger. L'Oréal's listing also prints clear directions: apply along the lash line from the inner corner working outwards, then gently smudge for a smoky look.
L'Oréal describes a rich, creamy pencil that glides on, says it stays put for up to 16 hours, and calls it smudge-proof with fade-proof color. It holds 4.5 stars from more than twenty-four thousand ratings.
Best for: a line you can soften with the built-in smudger, with directions printed on the listing.
Check price on Amazon for L'Oréal Paris Infallible Never Fail Mechanical Pencil Eyeliner (opens in a new tab)
Shipped and sold by Amazon.com
e.l.f. says the fine felt tip on this pen handles everything from thin, tight lines to thick, dramatic cat eyes. The listing calls the formula waterproof and quick-drying to avoid smudging.
e.l.f. says the formula is vitamin-infused and stays put all day, and describes the color as an intense, deep black. It holds 4.5 stars from more than thirteen thousand ratings.
Best for: thin lines or a cat eye from a felt tip, by e.l.f.'s description.
Check price on Amazon for e.l.f. H2O Proof Eyeliner Pen (opens in a new tab)| Eyeliner | Our pick for | Amazon rating | Type (per listing) | Sold by |
|---|---|---|---|---|
| Maybelline Hyper Easy | Easy liquid pen | 4.3 (67,861 ratings) | Liquid pen, flexible brush tip | Amazon.com |
| L'Oréal Infallible Never Fail | Easy pencil | 4.5 (24,760 ratings) | Mechanical pencil, sharpener and smudger | Amazon.com |
| e.l.f. H2O Proof Eyeliner Pen | Felt-tip pen | 4.5 (13,675 ratings) | Felt-tip pen | Amazon.com |
Figures are taken from each Amazon listing on October 1, 2026. Ratings change over time.
The American Academy of Ophthalmology advises keeping makeup outside the lash line, away from the eye, so it doesn't block the eyelid's oil glands. L'Oréal's pencil directions say to work along the lash line from the inner corner outward.
L'Oréal's directions for its Infallible pencil say to apply along the lash line starting from the inner corner and working outwards.
Some listings say their liner can be used there, but the AAO advises keeping makeup outside the lash line, away from the eye. If you do line it, the FDA says to stop using any eye cosmetic that causes irritation.
The AAO says to throw away eye makeup after three months and get new products, because bacteria grow easily in creamy or liquid eye makeup.
No. The AAO says never share eye makeup, even with family or close friends, and the FDA warns another person's bacteria may be hazardous to you.
Product details and ratings were captured from Amazon on October 1, 2026 and can change. General guidance comes from the sources listed above, read the same day. This page is not medical advice.